Fuwei Company achieved a breakthrough in sales of water-soluble polyvinyl alcohol fiber products against the trend, with a production volume of 6,200 tons and sales volume of 5,700 tons in the first half of the year, achieving a market share of 35%, ranking first in the industry.
Since the beginning of this year, facing the severe situation of insufficient operating rates of downstream nonwoven fabric manufacturers and a significant contraction in demand for water-soluble polyvinyl alcohol fiber, the company simultaneously focused on epidemic prevention and control and the resumption of work and production. In response to customers' production situations during the epidemic, the company proactively and promptly provided after-sales service to meet customer needs, ensured the delivery of goods, and made timely adjustments to sales prices in some regions to maintain the company's reputation and customer relationships. At the same time, seizing the favorable opportunity of the gradual improvement in the resumption of work and production, the company strengthened its analysis of the resumption of work by downstream enterprises and the market trend of water-soluble polyvinyl alcohol fiber, implemented a "seize the opportunity to make up for lost time" marketing strategy, and made every effort to expand sales volume, quickly reversing the sales slump.
Website: www.china-pva.net
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E-mail: sales2@china-pva.net
